01Lead Management
CRM as Your Operating System
Treat the CRM as the complete view of your business. Zoom into each lead category daily, clear advanced filters, and work opportunities by follower — not by scrolling social media.
View detailsMeeting Notes · 10-27-26
Meeting Notes from 10-27-26
The Real Estate Power Hour LIVE session for agents, brokers & investors — recap of how to turn live transfers into signed listings with CRM mastery, AI-generated landing pages, and a hunter mindset.
Beginner 10:00 AM PT Advanced 11:00 AM PT 01:59:43 session
57
Live transfers in 5 months
From 34,200 calls
5
Active listings generated
+1 going active
10%
Close rate performance
Hunter mindset
53
Landing pages by year-end
One per day
What We Covered
Six plays from this week's session
The complete training distilled into actionable strategy every agent can run this week. Tap any card to expand the details.
02Listings
Motivated Seller Strategies
Offer multiple options — list as-is, flip & sell retail, or renovate first. A $40K renovation sold in 19 days for a $40K commission. Motivated sellers want an aggressive agent who takes charge.
View details03Conversion
AI-Generated Landing Pages
Build a custom landing page for every live transfer that addresses the lead's specific questions — not your achievements. Turn listing appointments into signing appointments.
View details04SEO
Online Authority & Backlinks
Connect every landing page, community page, resume, and blog post into a link tree. Rank higher on Google and ChatGPT so you dominate when clients search for top realtors.
View details05Live Transfers
Longer Calls, More Data
Stay on live transfers for 10–40 minutes. Ask more questions. Use 'tell me about your house' and make the seller's favorite features your focus during the listing presentation.
View details06Mindset
Hunter Mindset for 2027
Consistency beats talent. Log in daily, spend 2–3 hours working leads, and adopt Mike Ferry's pre-qual script. This is the approach that wins in 2027.
View detailsNext Steps
The action plan
Every owner has a move to make before next Tuesday. Clear ownership, clear deadlines.
Team-wide rule
Create a landing page for every live transfer — including past leads and "not interested for now" — and send it within one day of the transfer. Use a custom domain. Review AI content for accuracy before sending.
- 1CS
Provide the step-by-step live transfer & landing page process
- 2CS
Run one-on-one sessions to set up custom domains (~30 min per agent)
- 3CS
Lead next Tuesday 11:00 AM training on Google My Business pages
- 4Sarah
Clear the advanced filter in CRM — click 'clear all', select 'Sarah' as follower, apply
- 5Sarah
Move the 'Jonathan' opportunity card to the 'active' column
- 6Sarah
Rename the Dylan St. Marie lead and delegate one landing page per day to Mike
Conversion Growth
From 5–10% to 25–30%
Longer calls mean richer data. Richer data means sharper landing pages. Sharper pages mean more appointments that convert. The math compounds when you stay on the line and ask one more question.
- Ask 'please describe your home for me' — then listen for the favorite feature
- Build a landing page that answers that lead's specific questions
- Connect it to your link tree for backlinks and Google authority
- Send it within 24 hours — before the lead goes to a competitor
Appointment conversion
Before → After
Current approach10%
Power Hour system28%
Illustrative targets from this session's strategy. Your mileage depends on call length, data quality, and follow-up speed.
Next Training
Google My Business pages
Tuesday · 11:00 AM PT. We'll set up and optimize your Google Business Profile so local sellers find you first — the natural next layer on top of your landing page link tree.
Tuesday · 11:00 AM Pacific
Claim & verify your Google Business Profile
Optimize for 'realtor near me' searches
Connect GMB to your landing page link tree